Nov 30, 2018
The idea of ABM is really about alignment. It's about focusing. It's about concentrating on the group of accounts that are going to provide the highest value to your business. To flesh out the concept of ABM, we brought Renny Fidlon and Sarah McGlinchey from Optymyze to discuss the pillars of ABM success.
Nov 29, 2018
Revenue Ops has a tough job already. But reporting at the board level adds an extra layer of complexity.
He’s the Director of...
Nov 28, 2018
The 1 on 1 meeting.
A lot of us have them on a regular basis. They may be useful meetings to check in with managers or direct reports. They may be time to catch up on workloads, responsibilities, or even just a chance to connect.
For as many of us that have meaningful 1 on 1 meetings though, an equal number of us...
Nov 27, 2018
Like radical ideas? Here’s one: You don’t need a bigger pipeline. You just need to create more value for your current prospects.
Radical, right? That’s just one of the many radical sales ideas from Andy Paul.
On this episode of the #FlipMyFunnel podcast, Andy pulls from his experience spanning through four decades...
Nov 26, 2018
We talk a lot about using marketing and sales tactics that re-humanize B2B and make it personal.
This episode isn’t just a one scoop of B2B sales and marketing tactics. It’s the full ice cream sundae. Three phenomenal guest speakers gave a fast-fire panel from our #FlipMyFunnel Conference, and we have it all right...